{"product_id":"stefan-utzinger-channel-revolution-9781446723500","title":"CHANNEL REVOLUTION","description":"Channel Revolution is a pragmatic guide to successfully building an indirect IT sales channel. Stefan Utzinger explains why in times of the cloud, SaaS and increasing globalization, taking a revolutionary approach is the way to go. The book gives detailed advice on the following topics: - Selecting and attracting the right channel partners - When to use project versus product oriented resellers - Managing the pipeline - Delivering larger projects with your partners - Effectively generating and managing leads - The right discount strategy - And much more ...","brand":"Lulu.com","offers":[{"title":"Used - good","offer_id":53490562138454,"sku":"9781446723500-G","price":1.5,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0925\/5829\/5382\/files\/product_image_9781446723500_1.jpg?v=1778082318","url":"https:\/\/www.momoxbooks.com\/products\/stefan-utzinger-channel-revolution-9781446723500","provider":"momoxbooks","version":"1.0","type":"link"}