{"product_id":"rajendran-srinivasulu-market-structure-and-marketing-efficiency-in-fruits-and-vegetables-9786209192814","title":"Market Structure and Marketing Efficiency in Fruits and Vegetables","description":"India is the largest producer of fruits and vegetables (F\u0026amp;V) in the world. In India, the share of F\u0026amp;V in Gross Cropped Area increased, but productivity growth decelerated over the period of time. Along with deceleration in the productivity growth, F\u0026amp;V face several problems in marketing. Some of these include inadequate infrastructure facilities. As a result, there has been significant concern in the recent years to enhance the efficiency in production and marketing of F\u0026amp;V crops in India. Therefore, this study examine the trends and patterns in F\u0026amp;V crops across states in India with a focus on Tamil Nadu. It also measure technical efficiency (TE) of farm households in F\u0026amp;V and determinants of technical inefficiency. It identify the existing marketing channels for F\u0026amp;V crops and measure marketing efficiency based on the estimates of price spread under major channels. Further it examine the factors that influence farmers' participation in selected marketing channels for F\u0026amp;V. The study analyse marketing efficiency by testing Asymmetric Price Transmission (APT) in a vertical market system for selected F\u0026amp;V crops. Finally the study provides policy suggestions based on findings.","brand":"LAP LAMBERT Academic Publishing","offers":[{"title":"Default Title","offer_id":53769158721878,"sku":null,"price":0.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0925\/5829\/5382\/files\/product_image_9786209192814_1.jpg?v=1783365005","url":"https:\/\/www.momoxbooks.com\/products\/rajendran-srinivasulu-market-structure-and-marketing-efficiency-in-fruits-and-vegetables-9786209192814","provider":"momoxbooks","version":"1.0","type":"link"}