{"product_id":"porter-tony-the-real-deal-9781068176739","title":"The Real Deal","description":"Master Objection Handling. Close More Deals. Win Without Compromise.\n\u003cbr\u003e\nMost salespeople don't lose deals because their product is wrong; they lose because they can't handle pressure in high-stakes sales.\n\u003cbr\u003e\nThey hesitate when faced with tough questions.\n\u003cbr\u003e\nThey allow stalls, price objections, or polite brush-offs to derail the sale, instead of applying proven sales techniques that close more deals and increase revenue.\n\u003cbr\u003e\nLearn how to reframe resistance, stay in control under pressure, and turn hesitation into buying momentum.\n\u003cbr\u003e\nInside, you'll discover:\n\u003cbr\u003e\nMindset shifts that turn objections into closing opportunities\n\u003cbr\u003e\nWord-for-word responses to overcome price, timing, and trust objections\n\u003cbr\u003e\nPressure-control tactics to keep deals alive under high-stakes pressure\n\u003cbr\u003e\nNegotiation moves that protect your price and profit margin\n\u003cbr\u003e\nClosing techniques to secure faster buying decisions\n\u003cbr\u003e\nConfidence-building skills to perform in any sales situation\n\u003cbr\u003e\nThese strategies work for sales professionals in any role or industry, from enterprise sales and corporate accounts to retail, consulting, services, and manufacturing, because they're built on proven buyer psychology, not gimmicks.\n\u003cbr\u003e\nPacked with practical techniques and real-world examples, this book will help you handle objections with confidence, protect your margins, and move deals forward faster.\n\u003cbr\u003e\nTony Porter is a multi-award-winning former sales leader, successful investor, and trusted adviser to businesses worldwide. He has sold into and worked with C-suite decision-makers at Top 500 global companies across finance, energy, legal, and manufacturing industries. Through his proven TRUST framework, published sales books, and hands-on coaching, Tony equips sales professionals, founders, and executives with the skills, confidence, and strategies to perform under pressure and win in competitive markets.\n\u003cbr\u003e\n\u003cbr\u003e\nwww.tony-porter.com","brand":"PublishDrive","offers":[{"title":"Default Title","offer_id":53743054356822,"sku":null,"price":0.0,"currency_code":"EUR","in_stock":false}],"url":"https:\/\/www.momoxbooks.com\/products\/porter-tony-the-real-deal-9781068176739","provider":"momoxbooks","version":"1.0","type":"link"}