{"product_id":"montoya-peter-brand-called-you-9780071597500","title":"BRAND CALLED YOU","description":"The international bestseller-now updated for an even bigger, brand-savvy market Self-published in 2005, this step-by-step guide for professionals looking to develop a strong company brand has become an international sensation, selling more than 65,000 copies worldwide and hitting #3 on Japan's business bestseller list. This invaluable guide teaches you the vital principles and skills of personal branding, including how to craft an emotionally resonant branding message, create top-quality branding tools, and attract a constant flow of business. \"Montoya's Personal Branding ideas are going to change how business owners and professionals promote themselves.\"-Robert G. Allen and Mark Victor Hansen, coauthors, The One-Minute Millionaire","brand":"McGraw-Hill","offers":[{"title":"Used - good","offer_id":53606160728406,"sku":"9780071597500-G","price":6.49,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0925\/5829\/5382\/files\/product_image_9780071597500_1_7e40e57a-7a30-4009-976d-c4292ba61938.jpg?v=1778869664","url":"https:\/\/www.momoxbooks.com\/products\/montoya-peter-brand-called-you-9780071597500","provider":"momoxbooks","version":"1.0","type":"link"}