{"product_id":"jan-pierre-understanding-generation-alpha-9789999327442","title":"Understanding Generation Alpha","description":"Born between 2010 and 2025, Generation Alpha is the first generation to grow up fully immersed in a digital-first world. They've never known life without smartphones, AI assistants, or online learning. But who are they really-and what does their emergence mean for the future of education, society, and identity?In this insightful and timely book, Gen Z author Jan Pierre explores the habits, behaviors, challenges, and untapped potential of Generation Alpha. Drawing from recent studies, interviews, real-world trends, and his own perspective as a digital native, he examines how technology, parenting, AI, mental health awareness, and global events like the COVID-19 pandemic have shaped this young generation's worldview.Whether you're a parent, teacher, policymaker, student, or curious observer, this book is a vital guide to understanding the generation that will define the next era. Generation Alpha isn't just the future-they are the now. And understanding them begins here.","brand":"Eliva Press","offers":[{"title":"Default Title","offer_id":53807348678998,"sku":null,"price":0.0,"currency_code":"EUR","in_stock":false}],"url":"https:\/\/www.momoxbooks.com\/products\/jan-pierre-understanding-generation-alpha-9789999327442","provider":"momoxbooks","version":"1.0","type":"link"}