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Marketing from the Trenches

By Waldner, Rudolf J

Product Image: Marketing from the Trenches

Marketing from the Trenches

By Waldner, Rudolf J

Only 1 item left in stock
Description
Marketing from the Trenches is a must read for every retail business owner, manager, and entrepreneur. Through anecdotes, real-life experiences, and documented growth trends, the book reveals to the reader proven methods that will grow their business. The increasing endorsements are a testament to the author's growing list of followers.
The author's three "P"s are far more relevant than the scholastic marketing model's four "P"s, most especially for those in retail operations. The writing style is casual with an ever present tongue-in-cheek sense of humor that won't allow the reader to put the book down.
Product details
Binding:
Paperback
Number of Pages:
128
Release Date:
2006-11-30
Publication Date:
2006-11-11
Publisher:
Gotham City Publishers Inc
Languages:
Original: English
ISBN10:
0978989309
ISBN13:
9780978989309
GPSR Manufacturer Reference:
[email protected]
Weight:
172 g
Height:
140 cm
Width:
216 cm
Thickness:
7 cm
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The items bear minimal signs of past use, such as light scratches or memories in the form of markings. These signs of wear give the items a charming character and tell stories of their previous owners, while not affecting their functionality.
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