{"product_id":"huang-yinghong-business-chinese-20-essential-topics-with-cd-9781845700263","title":"Business Chinese 20 Essential Topics with CD","description":"The revised edition, with new design and content, is a textbook tailormade for beginners of Mandarin Chinese to develop business links or doing business with China. The characteristics are: - Text and vocabulary are given in Pinyin Romanization with characters throughout - Each topic focuses on language for a specific business situation or context - Grammar and language points are simply explained for practical and easy use - Key cultural information and first hand tips for business people in each situation. What's new ? Compared to the first edition, the new edition has included 20 of the most relevant and essential topics for conducting business with China. - Topic 6 for Chinese social media and communications. - Topic 11 for job application and staff recruitment. - Topic 17 for digital marketing and multichannel selling. - Topic 19 for finding sales representatives and Chinese retail network. - The language level has been modified to be more accessible. By completion, learners could achieve Level A2 of CEFR and Level A of BCT. - A new unit for Chinese characters has been added to provide good understanding about basic structures and hand-writing rules.","brand":"Cypress Book Co. UK Ltd","offers":[{"title":"Default Title","offer_id":53767265190230,"sku":null,"price":0.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0925\/5829\/5382\/files\/product_image_9781845700263_1.jpg?v=1781803533","url":"https:\/\/www.momoxbooks.com\/products\/huang-yinghong-business-chinese-20-essential-topics-with-cd-9781845700263","provider":"momoxbooks","version":"1.0","type":"link"}