{"product_id":"gravagna-nicole-venture-capital-for-dummies-9781118642238","title":"Venture Capital For Dummies","description":"Secure venture capital? Easy. Getting a business up and running or pushing a brilliant product to the marketplace requires capital. For many entrepreneurs, a lack of start-up capital can be the single biggest roadblock to their dreams of success and fortune. If you're an entrepreneur looking for hands-on guidance on how to secure capital for your business, Venture Capital For Dummies takes you step by step through the process and gives you the edge you need to succeed. - Nothing ventured, noting gained - get up-to-speed on venture capital basics, find out if working with a VC is right for you, and understand alternatives to VCs - Mirror, mirror on the wall - find ways to become attractive to venture capitalists, position your company (not the product), cultivate relationships, and provide an exit strategy - It's a deal - grasp the ins and outs of structuring pre-VC deals, leading the risk conversion, telling your valuation story, and negotiate your terms - Pitch it - discover how to pitch to investors, from planning the pitch to making the presentation - and everything in between Open the book and find: - How a venture capital fund works - What venture capitals look for - Ways to get into the venture capitalist mindset - Advice on creating an online persona for your company - Tips for making contact with investors - The importance of cultivating relationships - How to position your company to appeal to investors - Ten ways to lose the deal (and how to avoid them) Learn to: - Find and secure venture capital for your business - Gain traction to prove your company's potential to VCs - Target and achieve key milestones for early-stage businesses","brand":"John Wiley \u0026 Sons Inc","offers":[{"title":"Used - very good","offer_id":53378699198806,"sku":"9781118642238-V","price":12.49,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0925\/5829\/5382\/files\/product_image_9781118642238_1_f7de276d-35ab-4109-80af-234a1f2af4d1.jpg?v=1778042265","url":"https:\/\/www.momoxbooks.com\/products\/gravagna-nicole-venture-capital-for-dummies-9781118642238","provider":"momoxbooks","version":"1.0","type":"link"}