{"product_id":"gordon-howard-joanne-schultz-with-onward-how-starbucks-fought-for-its-life-without-losing-its-soul-9781119977230","title":"Onward: How Starbucks Fought for Its Life without Losing Its Soul","description":"Onward: How Starbucks Fought For Its Life Without Losing Its Soul (Partner edition) Howard Schultz writes candidly and brilliantly about the journey Starbucks has undergone from conception to the present day; from his original concept of 'the third place', through the challenges of the Global Financial Crisis, to a true re-imagining of one of the world's most recognizable brands, and looking to the future. A book perfect for those interested in what it takes to build a brand and lead by example in a comitive and mercurial market.","brand":"Chichester: John Wiley \u0026 Sons","offers":[{"title":"Default Title","offer_id":53910259630422,"sku":null,"price":0.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0925\/5829\/5382\/files\/product_image_9781119977230_1.jpg?v=1781880688","url":"https:\/\/www.momoxbooks.com\/products\/gordon-howard-joanne-schultz-with-onward-how-starbucks-fought-for-its-life-without-losing-its-soul-9781119977230","provider":"momoxbooks","version":"1.0","type":"link"}