{"product_id":"georg-i-madkhavan-ramanudzham-take-monetizatsiya-innovatsiy-kak-uspeshnye-kompanii-sozdayut-produkt-vokrug-tseny-9785905641374","title":"Monetizatsiya innovatsiy. Kak uspeshnye kompanii sozdayut produkt vokrug tseny","description":"Innovatsii javljajutsja vazhnejshim faktorom rosta. Segodnja, bolee chem kogda-libo, kompanii dolzhny vnedrjat innovatsii, chtoby vyzhit. No uspeshnye innovatsii - eto ochen neprostaja zadacha. Avtory - partnery vsemirno izvestnoj konsaltingovoj kompanii Simon-Kucher \u0026amp; Partners Strategy \u0026amp; Marketing Consultants znajut o chem govorjat. Georg Take - ee generalnyj direktor, a Madkhavan Ramanudzham - partner v San-Frantsisko.Simon-Kucher \u0026amp; Partners - globalnaja konsaltingovaja kompanija, naschityvajuschaja 900 professionalov v 33 ofisakh po vsemu miru. Ee spetsializatsija - strategii, marketing, tsenoobrazovanie i prodazhi. Osnovannaja v 1985 godu, kompanija obladaet 30-letnim opytom i schitaetsja veduschim konsultantom po tsenoobrazovaniju v mire.Esli vy generalnyj direktor, ili otnosites k ispolnitelnomu rukovodstvu, ili javljaetes chastju komandy, otvetstvennoj za innovatsii i razrabotku no...","brand":"Biblos","offers":[{"title":"Used - very good","offer_id":53573262213462,"sku":"9785905641374-V","price":3.89,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0925\/5829\/5382\/files\/product_image_9785905641374_1.jpg?v=1781710699","url":"https:\/\/www.momoxbooks.com\/products\/georg-i-madkhavan-ramanudzham-take-monetizatsiya-innovatsiy-kak-uspeshnye-kompanii-sozdayut-produkt-vokrug-tseny-9785905641374","provider":"momoxbooks","version":"1.0","type":"link"}