{"product_id":"fredrick-jim-opening-weekend-9781496853387","title":"Opening Weekend","description":"In a world where movie marketers are the stars of the story, Opening Weekend recounts Jim Fredrick’s journey through the realm of movie marketing. Fredrick offers exclusive access to behind-the-scenes anecdotes and firsthand accounts of working with studio executives and navigating relationships with famous movie stars and directors.","brand":"University Press of Mississippi","offers":[{"title":"Default Title","offer_id":53738502783318,"sku":null,"price":0.0,"currency_code":"EUR","in_stock":false}],"url":"https:\/\/www.momoxbooks.com\/products\/fredrick-jim-opening-weekend-9781496853387","provider":"momoxbooks","version":"1.0","type":"link"}