{"product_id":"forsyth-patrick-channel-management-9781841121956","title":"Channel Management","description":"Fast track route to effective channel management\n\u003cbr\u003e\n\u003cbr\u003e\nCovers key channel management techniques, from deciding the mix and ensuring customer focus monitoring performance and channel innovation\n\u003cbr\u003e\n\u003cbr\u003e\nExamples and lessons from benchmark companies, including Sharp and Sanwa and ideas from the smartest thinkers\n\u003cbr\u003e\n\u003cbr\u003e\nIncludes a glossary of key concepts and a comprehensive resources guide\n\u003cbr\u003e\n\u003cbr\u003e\nExpressExec is a unique business resource of one hundred books. These books present the best current thinking and span the entire range of contemporary business practice. Each book gives you the key concepts behind the subject and the techniques to implement the ideas effectively, together with lessons from benchmark companies and ideas from the world's smartest thinkers.\n\u003cbr\u003e\n\u003cbr\u003e\nExpressExec is organised into ten core subject areas making it easy to find the information you need:\n\u003cbr\u003e\n\u003cbr\u003e\n01 Innovation\n\u003cbr\u003e\n02 Enterprise\n\u003cbr\u003e\n03 Strategy\n\u003cbr\u003e\n04 Marketing\n\u003cbr\u003e\n05 Finance\n\u003cbr\u003e\n06 Operations and Technology\n\u003cbr\u003e\n07 Organizations\n\u003cbr\u003e\n08 Leading\n\u003cbr\u003e\n09 People\n\u003cbr\u003e\n10 Life and Work\n\u003cbr\u003e\n\u003cbr\u003e\nExpressExec is a perfect learning solution for people who need to master the latest business thinking and practice quickly.","brand":"Wiley","offers":[{"title":"Default Title","offer_id":53685810463062,"sku":null,"price":0.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0925\/5829\/5382\/files\/product_image_9781841121956_1.jpg?v=1778853818","url":"https:\/\/www.momoxbooks.com\/products\/forsyth-patrick-channel-management-9781841121956","provider":"momoxbooks","version":"1.0","type":"link"}