{"product_id":"edward-epstein-jay-the-big-picture-9780812973822","title":"The Big Picture","description":"In this unprecedented, all-encompassing, and thoroughly entertaining account of the movie business, acclaimed writer Edward Jay Epstein reveals the real magic behind moviemaking: how the studios make their money. Epstein shows that in Hollywood, the only art that matters is the art of the deal: Major films turn huge profits not from the movies themselves but through myriad other enterprises, from video-game spin-offs and soundtracks to fast-food tie-ins, and even theme-park rides. The studios may compete for stars and Oscars, but their corporate parents view wth one another in less glamorous markets such as cable, home video, and pay-TV. Money, though, is only a small part of the Hollywood story; the social and political milieus-power, prestige, and status-tell the rest. Alongside its remarkable financial revelations and incisive profiles of the pioneers who helped build Hollywood, The Big Picture is filled with eye-opening insider stories. If you are interested in Hollywood today and the complex and fascinating way it has evolved in order to survive, you haven' t seen the big picture until you've read The Big Picture.","brand":"Random House Publishing Group","offers":[{"title":"Used - very good","offer_id":53419288592726,"sku":"9780812973822-V","price":2.99,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0925\/5829\/5382\/files\/product_image_9780812973822_1.jpg?v=1778201482","url":"https:\/\/www.momoxbooks.com\/products\/edward-epstein-jay-the-big-picture-9780812973822","provider":"momoxbooks","version":"1.0","type":"link"}