{"product_id":"desmet-pieter-emotions-by-design-9789063699703","title":"Emotions by Design","description":"Design without emotion falls flat. While design shapes how we live and feel, its emotionalimpact is still too often ignored.This book changes that. It shows how emotion can be a deliberate, powerful tool forcreating products and services that truly connect. Aimed at designers, marketers,innovators, and students, it offers clear methods to identify emotional needs, trigger theright emotions, and resolve tensions between them.With real-world cases, scientific insights, and hands-on tools, it helps you design not just forfunction or beauty, but for real human impact and competitive advantage.","brand":"BIS Publishers bv","offers":[{"title":"Used - very good","offer_id":53797340283222,"sku":"9789063699703-V","price":21.47,"currency_code":"EUR","in_stock":true}],"url":"https:\/\/www.momoxbooks.com\/products\/desmet-pieter-emotions-by-design-9789063699703","provider":"momoxbooks","version":"1.0","type":"link"}