{"product_id":"clark-josh-tapworthy-9781449381653","title":"Tapworthy","description":"So you've got an idea for an iPhone app -- along with everyone else on the planet. Set your app apart with elegant design, efficient usability, and a healthy dose of personality. This accessible, well-written guide shows you how to design exceptional user experiences for the iPhone and iPod Touch through practical principles and a rich collection of visual examples. Whether you're a designer, programmer, manager, or marketer, Tapworthy teaches you to \"think iPhone\" and helps you ask the right questions -- and get the right answers -- throughout the design process. You'll explore how considerations of design, psychology, culture, ergonomics, and usability combine to create a tapworthy app. Along the way, you'll get behind-the-scenes insights from the designers of apps like Facebook, USA Today, Twitterrific, and many others. * Develop your ideas from initial concept to finished design * Build an effortless user experience that rewards every tap * Explore the secrets of designing for touch * Discover how and why people really use iPhone apps * Learn to use iPhone controls the Apple way * Create your own personality-packed visuals","brand":"O'Reilly Media","offers":[{"title":"Used - good","offer_id":53263928525142,"sku":null,"price":0.0,"currency_code":"EUR","in_stock":false},{"title":"Used - very good","offer_id":53367807443286,"sku":"9781449381653-V","price":3.69,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0925\/5829\/5382\/files\/product_image_9781449381653_1_18b39a61-c2d6-4049-b2e1-5d4210a17a67.jpg?v=1777947404","url":"https:\/\/www.momoxbooks.com\/products\/clark-josh-tapworthy-9781449381653","provider":"momoxbooks","version":"1.0","type":"link"}