{"product_id":"c-ling-richard-orchestrating-success-9780471132271","title":"Orchestrating Success","description":"The authors present a dynamic approach to effectively link sales and marketing planning directly to the operations side of a business. Demonstrates how to create a connection between a company's business plan and each department's operations, accurately anticipate changes in customer's needs and significantly improve a firm's competitive position with an enhanced level of customer satisfaction.","brand":"Wiley","offers":[{"title":"Used - good","offer_id":53314567536982,"sku":"9780471132271-G","price":2.49,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0925\/5829\/5382\/files\/product_image_9780471132271_1.jpg?v=1777858623","url":"https:\/\/www.momoxbooks.com\/products\/c-ling-richard-orchestrating-success-9780471132271","provider":"momoxbooks","version":"1.0","type":"link"}