{"product_id":"butler-martin-people-don-t-buy-what-you-sell-they-buy-what-you-stand-for-martin-butler-with-simon-gravatt-9781852524975","title":"People Don't Buy What You Sell - They Buy What You Stand For. Martin Butler with Simon Gravatt","description":"This provocative and candid book goes behind the scenes to reveal the secret of success behind a number of leading UK retailers. It includes in-depth case studies on John Lewis, Selfridges, Carphone Warehouse, Oddbins, Topshop, B\u0026amp;Q and HMV and unique insight from a number of top retail analysts and commentators.","brand":"Management Books 2000 Ltd","offers":[{"title":"Default Title","offer_id":53796998545750,"sku":null,"price":0.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0925\/5829\/5382\/files\/product_image_9781852524975_1_e530bfc3-7642-44f1-9f69-4fb66d8777eb.jpg?v=1783375528","url":"https:\/\/www.momoxbooks.com\/products\/butler-martin-people-don-t-buy-what-you-sell-they-buy-what-you-stand-for-martin-butler-with-simon-gravatt-9781852524975","provider":"momoxbooks","version":"1.0","type":"link"}