{"product_id":"b-barney-jay-resource-based-theory-9780199277681","title":"Resource-Based Theory","description":"The 'Resource-Based View of the Firm' has emerged as one of the dominant perspectives used in strategic management. It addresses the fundamental research question of strategic management: Why it is that some firms persistently outperform others? Resource-Based Theory provides a considered overview of this theory from one of its key thinkers.\n\u003cbr\u003e","brand":"OUP Oxford","offers":[{"title":"Default Title","offer_id":53768549597526,"sku":null,"price":0.0,"currency_code":"EUR","in_stock":false}],"url":"https:\/\/www.momoxbooks.com\/products\/b-barney-jay-resource-based-theory-9780199277681","provider":"momoxbooks","version":"1.0","type":"link"}