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Der neue Online-Handel: Geschäftsmodell und Kanalexzellenz im Digital Commerce
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Gerrit Heinemann
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Digitale Transformation oder digitale Disruption im Handel: Vom Point-of-Sale zum Point-of-Decision im Digital Commerce
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Gerrit Heinemann
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Der neue Online-Handel: Geschäftsmodell und Kanalexzellenz im Digital Commerce
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Gerrit Heinemann
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Der neue Online-Handel: Geschäftsmodelle, Geschäftssysteme und Benchmarks im E-Commerce
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