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Attracting Perfect Customers: The Power of Strategic Synchronicity
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Stacey Hall
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Customer Experience 3.0: High-Profit Strategies in the Age of Techno Service
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Goodman, John A.
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The Three Value Conversations: How to Create, Elevate, and Capture Customer Value at Every Stage of the Long-Lead Sale
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Erik Peterson
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The Loyalty Effect. The Hidden Force Behind Growth, Profits, and Lasting Value
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Reichheld, Frederick F.
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Outside In: The Power of Putting Customers at the Center of Your Business
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Harley Manning
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HYPERGROWTH: How the Customer-Driven Model Is Revolutionizing the Way Businesses Build Products, Teams, & Brands
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Management Lessons from Mayo Clinic: Inside One of the World's Most Admired Service Organizations
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Berry, Leonard L.
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Data Driven: Harnessing Data and AI to Reinvent Customer Engagement
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Tom Chavez
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Make It all About Me: Leveraging omnichannel and AI for marketing success
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Practical Customer Success Management: A Best Practice Framework for Rapid Generation of Customer Success
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Rick Adams
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The Storytelling Edge: How to Transform Your Business, Stop Screaming into the Void, and Make People Love You
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Operations Rules: Delivering Customer Value through Flexible Operations
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The Innovator's Dilemma (Management of Innovation and Change Series)
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Christensen, Clayton M.
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Jeffrey Gitomer's Little Red Book of Sales Answers: 99.5 Real World Answers That Make Sense, Make Sales, and Make Money
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Gitomer, Jeffrey H.
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Simply Better: Winning and Keeping Customers by Delivering What Matters Most
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Patrick Barwise
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The One to One Future: Building Relationships One Customer at a Time
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Don Peppers
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Crowdsourcing: Why the Power of the Crowd Is Driving the Future of Business
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Jeff Howe
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Customers the Day After Tomorrow: How to Attract Customers in a World of AI, Bots and Automation
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Steven Van Belleghem
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Delivering Happiness: A Path to Profits, Passion, and Purpose
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Tony Hsieh
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Exceptional Service, Exceptional Profit: The Secrets of Building a Five-Star Customer Service Organization
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Leonardo Inghilleri
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Fans Not Customers
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Vernon Hill
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Delivering Quality Service
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Zeithaml, Valarie A.
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Customer Experience Management: A Revolutionary Approach to Connecting with Your Customers
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Schmitt, Bernd H.
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Customer Mania!: It's Never Too Late to Build a Customer-Focused Company
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Blanchard, Ken, Jr.
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Whoever Tells the Best Story Wins: How to Use Your Own Stories to Communicate with Power and Impact
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Annette Simmons
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Harvard Business Review on Increasing Customer Loyalty
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Harvard Business Review
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Strategy from the Outside in: Profiting from Customer Value: How to Profit from Customer Value
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Day, George S.
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Measuring Customer Satisfaction and Loyalty: Survey Design, Use, and Statistical Analysis Methods
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Hayes, Bob E.
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Service Fanatics: How to Build Superior Patient Experience the Cleveland Clinic Way
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James Merlino
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