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"Pressemitteilungen schreiben" Zielführend mit der Presse kommunizieren. Zu Form und Inhalt von Pressetexten. Mit Checklisten und Übungen zur Kontrolle.
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Pressemitteilungen schreiben: In 10 Schritten zum professionellen Pressetext. Mit Übungen und Checklisten: Zielgerichtete Medienarbeit. Das Praxisbuch für Ein- und Aufsteiger
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Das kleine A - Z der Pressearbeit: Handbuch und Lexikon der 100 wichtigsten Fachbegriffe, mit Arbeitsschritten und Merksätzen
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