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Schulen stellen sich dar: Präsentation und Profilierung der Schule durch Öffentlichkeitsarbeit
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Gerhard Regenthal
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Praxishandbuch Krisenkommunikation: Von Ackermann bis Zumwinkel: PR-Störfälle und ihre Lektionen
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Daniela Puttenat
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Im Dschungel der Gesetze: Leitfaden Presse- und Öffentlichkeitsarbeit
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Viola Falkenberg
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Chefsache Social Media Marketing: Wie erfolgreiche Unternehmen schon heute den Markt der Zukunft bestimmen
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Peter Buchenau
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Krisen-PR in der Praxis: Wie Kommunikations-Profis mit Krisen umgehen
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Ralf Laumer
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Instrumente und Techniken der internen Kommunikation: Trends, Nutzen und Wirklichkeit
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Lars Dörfel
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Unternehmenskommunikation und PR konzipieren: Methoden zur strategischen Planung, Steuerung und Evaluation
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Nanette Besson
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Corporate Influencer: Mitarbeiter als Markenbotschafter (essentials)
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Martin Sturmer
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Marketing-Kommunikation.: Einführung in die Kommunikationspolitik.
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Werner Pepels
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Augmented und Mixed Reality für Marketing, Medien und Public Relations
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Dirk Schart
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Leitfaden Relevanz im Marketing
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Torsten Schwarz
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Campaigning: Werbung in den Arenen der Öffentlichkeit
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Michael Behrent
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Recherchieren: klassisch - online - crossmedial (Journalistische Praxis)
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Markus Kaiser
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CSR und Social Media: Unternehmerische Verantwortung in sozialen Medien wirkungsvoll vermitteln (Management-Reihe Corporate Social Responsibility)
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Riccardo Wagner
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Gesunde Netze pflegen: Öffentlichkeitsarbeit für Kliniken, Praxen und Pflegeeinrichtungen
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Annika Urban
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Personalkommunikation
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Wolfgang Jäger
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Praxishandbuch Investor Relations: Das Standardwerk der Finanzkommunikation
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Kirchhoff, Klaus Rainer
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Selbstkontrolle im Berufsfeld Public Relations: Reflexionen und Dokumentation (German Edition)
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Horst Avenarius
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LinkedIn Marketing und Social Selling: B2B-Kunden- und Mitarbeiter gewinnen: Branding, Recruiting,Social Selling, LinkedIn Tools, Content Marketing, LinkedIn-Strategien, Erfolgreich Netzwerken
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Claudia Hilker
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Bürgerkommunikation auf Augenhöhe: Wie Behörden und öffentliche Verwaltung verständlich kommunizieren können
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Helmut Ebert
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