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Die Neuerfindung der Logistik: Wie sich die Logistikindustrie für das Zeitalter der Volatilität rüstet
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Voß, Peter H.
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Cloud Computing: Flexible Services für Unternehmen: Strategien und Methoden, Lösungen und Praxisbeispiele, juristische Fallstricke
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Christiana Köhler-Schute
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IT-Operations in der Transformation: Zukunftsweisende IT-Betriebsmodelle zwischen „Hey Joe“ und „NoOps“ (Edition HMD)
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Hans-Peter Fröschle
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Online ist schlagbar: Das richtige Konzept und Ihr Laden läuft
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Wolfgang Frick
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Professionelles Direkt- und Dialogmarketing per E-Mail: Inhalte richtig formulieren und gestalten. E-Mails sicher zustellen und auswerten Praxistipps und Fallbeispiele
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Martin Aschoff
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Mensch und Markt. Warum wir den Wettbewerb fürchten und ihn trotzdem brauchen
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Web Analytics & Webcontrolling (Edition TDWI): Webbasierte Business Intelligence zur Erfolgssicherung
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Online-Produktmanagement: Von der Idee zum Online-Produkt
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Christian Maaß
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Kompendium Medieninformatik: Medienpraxis (X.media.press)
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Roland Schmitz
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Grundlagen der Wirtschaftsinformatik
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Ferstl, Otto K.
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Web 2.0 und Social Media in der Unternehmenspraxis: Grundlagen, Anwendungen und Methoden mit zahlreichen Fallstudien
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Leitfaden Data Driven Marketing - Mehr verkaufen mit Smart Data
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Gabriele Braun
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Roman Zenner
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Handbuch Franchising & Cooperation: Das Management kooperativer Unternehmensnetzwerke
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Dieter Ahlert
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Chefsache IT: Wie Sie Cloud Computing und Social Media zum Treiber Ihres Geschäfts machen
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Was vermag Ökonomie?: Silvio Borner, Bruno S. Frey, Kurt Schilknecht zu wirtschaftlichem Wert, Wachstum, Wandel und Wettbewerb
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Silvio Borner
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Wirtschafts- und Bevölkerungsstatistik: Erläuterungen - Erhebungen - Ergebnisse
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Horst Rinne
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